A substantial content marketing effort demands

a significant investment of time and funds to produce income. Inbound marketing software reduces and streamlines your efforts by automating content creation, distribution, lead capture and management, analytics and measuring of ROI. Each software package below is geared toward different sizes and types of business.

Here are the top three recommendations:

1. Hubspot (starting at $300/month)

Hubspot provides robust solutions for business owners who are not technologically minded and has situated itself as a go-to answer for little and medium-sized organizations. Hubspot’s across the board usefulness allows you to blog, create lead capture forms, control social media, and monitor your progress from one interface. The package also incorporates SEO features. Hubspot offers effective training resources, yearly conferences, and certifications. As one of the most affordable options on the market, it’s a good choice for small business owners and entrepreneurs.

2. Marketo (ranges from $750 to $25,000/month)

Marketo is a top of the line inbound marketing software that centers around the B2B sphere. Their tools are intended to incorporate with the purchaser’s business cycle. Content can be made and dispersed across a range of platforms, with an emphasis on maintaining leads along the sales channel.

The product gathers information that is utilized to create itemized client profiles. These profiles enable you to determine definitive behavioral paths that leads ensue. Leads are then displayed content that is relative to their current location in the sales channel. Fundamental product data is presented to prospects in the inquiry stage, while clients close to buying may receive a call from the sales division.

Another notable feature of Marketo is its cutting-edge and highly custom-built ROI reporting tools. Marketo requires a high level of technical ability and is well-received with huge enterprise-scale companies.

3. Markethive (ranges from ZERO to the full power users Entrepreneur upgrade @ $100/month)

Markethive is a next generation Market Network, built on the Blockchain that has positioned itself as a complete ecosystem for Entrepreneurs. Using the latest technology, it provides prosperous solutions for all business owners, marketers who require an online presence.

Markethive’s functionalities include SEO features, Analytics, Customer Management System, Traffic Portals, Capture Page and Lead Creation, Profile Page, E-commerce portals, video conferencing, Blogging Platform and much more. Also included are significant training tutorials and weekly live support meetings.

Focused on Inbound Marketing, Markethive plugs into all Social Media, simplifying your marketing efforts, with automated email campaigns allowing for lead flow into your designated business. Markethive incorporates collaboration building relationships

within the community.

Inbound marketing is one of the most sought-after attractive marketing strategies in business today, yet managing a successful campaign requires a high demand of human and technical resources. Choose a platform that can help you create, advertise and broadcast, plus evaluate your content’s success effortlessly.

Note: The advent of the blockchain adds several new twists to the revolutionary Market Networks, that being……it offers complete privacy and immutability. It also allows for effortless transactions within the E-commerce Community, along with micropayments allocated to members for engagement on the platform and Infinity Airdrops. This creates a viable ecosystem that will thrive in the long term.

Article Produced By
Deb Williams